7-Point Checklist for High-Converting Lead Magnets

1. Solve a narrow problem (and reveal a deeper one)
2. Make it easy to consume
3. Deliver it in the right format
4. Name it so well it makes people click
5. Make it feel more valuable than other people’s paid stuff
6. Add a clear CTA for what to do next
7. Rotate and test different versions (ads, headlines, formats)

How to Create a Lead Magnet That Actually Gets Leads

If you want leads, you need to give people a reason to care.

Creating a lead magnet isn’t about “having something free.”

It’s about solving a narrow problem so well that people feel stupid not to take it.

You need a lead magnet something valuable, specific and fast to consume.

Something they actually want.

The goal? Give them one quick win so they trust you enough to come back for more.

Here are a few dead-simple ways to make a great one (even if you're starting from with nothing).

🎨 Option 1: The Canva Method